![Pop Crave on Twitter: "The mother of the little boy modeling H&M's 'Coolest Monkey' hoodie doesn't understand why everyone is outraged: "this is one of hundreds of outfits my son has modeled. Pop Crave on Twitter: "The mother of the little boy modeling H&M's 'Coolest Monkey' hoodie doesn't understand why everyone is outraged: "this is one of hundreds of outfits my son has modeled.](https://pbs.twimg.com/media/DTM9IuHXUAMiou-.jpg)
Pop Crave on Twitter: "The mother of the little boy modeling H&M's 'Coolest Monkey' hoodie doesn't understand why everyone is outraged: "this is one of hundreds of outfits my son has modeled.
![H&M ad not the only fashion campaign to court controversy – five other brands that blundered | South China Morning Post H&M ad not the only fashion campaign to court controversy – five other brands that blundered | South China Morning Post](https://img.i-scmp.com/cdn-cgi/image/fit=contain,width=1098,format=auto/sites/default/files/styles/1200x800/public/images/methode/2018/01/10/94b09d92-f59c-11e7-8693-80d4e18fb3a2_1280x720_185216.jpg?itok=0274jeDj)
H&M ad not the only fashion campaign to court controversy – five other brands that blundered | South China Morning Post
![H&M hoodie row: South Africa stores TRASHED over 'Coolest monkey in the jungle' advert | World | News | Express.co.uk H&M hoodie row: South Africa stores TRASHED over 'Coolest monkey in the jungle' advert | World | News | Express.co.uk](https://cdn.images.express.co.uk/img/dynamic/78/590x/h-m-advert-row-ransack-shops-south-africa-904248.jpg)